Anti-Money Laundering (AML) Policy of Elook: Combating the Financing of Terrorism and Financial Crime

Elook is a trusted portal and review site that connects users with information about various online casinos, providers, bonus systems, game mechanics, and safety protocols. A critical part of Elook’s mission is to promote transparency and integrity across the iGaming landscape, especially when it comes to anti-money laundering (AML) standards and the financing of terrorism.

Why AML Matters for Casino Portals Like Elook

Although Elook does not handle financial transactions or operate as a financial institution, it plays a crucial role in shaping how online casino players perceive compliance, regulatory frameworks, and AML policies. Through detailed reviews, educational content, and compliance awareness, Elook helps users understand the anti-money-laundering landscape, identify reputable operators, and avoid those with weak or suspicious practices.

AML and Anti-Money Laundering: Defining the Framework

The term AML (Anti-Money Laundering) refers to a set of laws, regulations, and procedures intended to stop criminals from disguising illegally obtained funds as legitimate income. AML not only covers money laundering, but also the financing of terrorism, which often leverages the same financial loopholes. A well-structured anti-money laundering policy enables entities—whether financial or non-financial—to report suspicious transactions, conduct customer due diligence (CDD), and ultimately help stop criminals.

Even though Elook is not a casino, the platform takes AML seriously by reviewing operators’ compliance with key standards, such as:

  • The Bank Secrecy Act (BSA)
  • FinCEN guidelines
  • The Financial Action Task Force (FATF) recommendations
  • The USA PATRIOT Act
  • The EU’s Anti-Money Laundering Directives (AMLD4, AMLD5, AMLD6)

AML Compliance in iGaming: Elook’s Role

Understanding AML compliance in the iGaming space can be complex. Operators are expected to implement a comprehensive compliance program, which includes policies, procedures, and a designated compliance officer. Although Elook does not have an AML compliance program in the traditional sense, it evaluates the AML policies of every casino listed on its platform.

Elook reviews whether a casino:

  • Maintains ongoing monitoring of customer relationships
  • Performs enhanced due diligence on high-risk customers
  • Screens clients against the OFAC and US Specially Designated Nationals List
  • Trains staff to recognize and report suspicious activity

Combat Financial Crime Through Education and Awareness

Elook’s content strategy is aligned with the mission to combat financial crime and terrorist financing. It routinely publishes guides and articles explaining how casinos comply with regulations, why customer due diligence requirements matter, and how financial organizations identify predicate offenses to money laundering.

Furthermore, Elook points to trusted sources such as finra.org, where FINRA provides a template for small firms to build effective AML policies. These templates for small firms outline the minimum standards required to fulfill obligations under finra rule 3310 and the final rule on customer due diligence.

International AML and the Global Fight Against Terrorist Financing

The global nature of online casinos means they are vulnerable to international AML violations and money laundering and terrorism financing activities. Casinos that operate internationally are subject to the laws of various jurisdictions. Elook tracks operator behavior in light of global standards issued by the Financial Action Task Force (FATF) and includes these details in its casino reviews.

Additionally, Elook evaluates whether a casino aligns with international AML laws, including:

  • Risk-based approaches to identification requirements
  • Screening for beneficial owners
  • Response plans for adverse media
  • Proper procedures to reporting suspicious activity

AML Policies Reviewed by Elook: What Users Should Know

Users who visit Elook can explore detailed breakdowns of casino AML-related efforts. While Elook does not enforce compliance with AML, it shines a spotlight on operators who fall short. These reviews often investigate whether a casino has:

  • Clearly outlined AML policies and procedures
  • A compliance officer listed in regulatory disclosures
  • Partnerships with third-party KYC and CDD providers
  • Internal processes for generating Suspicious Activity Reports (SARs)

Casinos that cannot demonstrate compliance with AML regulation or have been associated with illicit funds, data leaks, or predicate offenses receive lower trust scores on the Elook platform.

Template for Small Firms: Practical AML for Everyone

Even small-scale operators and affiliated services can benefit from using a template for small firms when building their anti-money laundering policy. While not mandatory for review sites like Elook, these templates—such as those found on finra.org—outline a compliance program required by most regulatory bodies and offer a sample template that includes:

  • Responsibilities to establish the anti-money laundering program
  • Guidelines for ongoing monitoring of customer relationships
  • Rules for reporting suspicious transactions
  • Risk assessments and risk-based strategies
  • Protocols for screening customers against sanction lists

AML in the Age of Crypto: New Threats and Responses

One rising challenge in the AML space is the growing intersection of crypto and online gambling. Some online casinos now accept digital currencies, which complicates due diligence requirements for financial institutions. Elook regularly updates its crypto-focused reviews to include whether operators are addressing this concern, particularly in light of:

  • Section 311 of the Patriot Act
  • Regulations around foreign banks and correspondent banking
  • Guidance from fincen and other regulators on blockchain-related financial crime

Casinos that allow crypto transactions are assessed on whether they can still:

  • Identify beneficial owners
  • Maintain transparent customer due diligence
  • Prevent the use of the platform for money laundering and terrorist financing

AML Compliance Resources: Where Elook Points Users

Elook does more than just evaluate AML—its mission includes education and empowerment. That’s why it links users to key resources from:

  • FINRA’s Regulatory Notices
  • org’s AML resources
  • FATF’s international AML guidance
  • The OFAC sanctions list
  • National regulators such as the FCA, FINTRAC, and BaFin

By showcasing these resources, Elook encourages users to learn about policies and procedures, discover what constitutes suspicious activity, and better understand the identification requirements necessary to create a safer iGaming environment.

Prevent Money Laundering: The Importance of Reputational Risk

Casinos that do not take AML compliance seriously risk not only regulatory fines but also reputational damage. Elook ensures that users are aware of such reputational issues by flagging casinos with:

  • Failed AML audits
  • Involvement in illicit activities
  • Links to adverse media or sanctioned individuals

This proactive approach empowers players to make informed decisions while highlighting the role of senior management in maintaining the integrity of the gambling ecosystem.

Final Thoughts: AML Policy as a Pillar of Trust

In conclusion, while Elook is not a financial institution, its influence as an iGaming review portal allows it to play a powerful role in promoting AML best practices, raising awareness, and helping combat financial crime. By focusing on anti-money laundering policy, Elook contributes to a safer, more transparent iGaming world—one where suspicious activity reports, compliance programs, and responsible gambling practices all go hand in hand.

For any business—whether a foreign bank, a financial company, or a casino affiliate—to thrive in today’s regulatory environment, understanding and applying AML-related strategies is not optional. Thanks to Elook, users have a reliable guide to navigate this complex, yet crucial, landscape.

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